Always rooted in cultural insights, we partnered with Spotify across 2023-2024 to launch and deliver Carnicam an innovative brand platform offering audiences an authentic perspective on Notting Hill Carnival.

We led editorial development, talent briefing, art direction, creative direction, and production, ensuring a culturally resonant and visually compelling execution.

Carnival Sounds is part of Spotify’s ongoing commitment to celebrating Caribbean culture and amplifying Black voices worldwide.